La Hoja: Notes From A Jefa in Training

La Hoja: Notes From A Jefa in Training

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The Top 5 Sales Mistakes I See Entrepreneurs Make (And How You Can Fix Them)
+ A sneak peek into my brand-new course: Build a Sales Strategy That Feels Good (and Actually Converts)
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Ashley K. Stoyanov Ojeda
Redefining Success, Again (And Again)
Because your dreams aren’t dying—just evolving.
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Ashley K. Stoyanov Ojeda
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What Are You Prioritizing This Summer?
Inside how Latina leaders are resetting, realigning, and making space for what matters most.
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Ashley K. Stoyanov Ojeda
Overwhelmed by your business? Read this.
A Mid-Year Reset for Jefas Who Are Tired of Running on Empty
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Ashley K. Stoyanov Ojeda
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May 2025

💡 You Can’t Monetize a Community You Haven’t Built Yet
And Why a Membership Is Not Just a Group Chat With a Price Tag
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Ashley K. Stoyanov Ojeda
🌿 Busy Isn’t Booked—And If You Are, Here’s How to Stay That Way
A momentum check-in for entrepreneurs who want to grow without burning out.
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Ashley K. Stoyanov Ojeda
2
💡 Your Story Is Your Strategy
Redefining Your UVP Without Jargon, Bro-Marketing, or Having To Fit Into Someone Else's Box
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Ashley K. Stoyanov Ojeda

April 2025

Plant It, Don’t Push It: The Wisdom of Slow Launches
Not every offer needs to bloom this quarter. Some need time to root—and that's strategy, not procrastination.
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Ashley K. Stoyanov Ojeda
What If Your Business Had a Cosmic Cheat Code? Don’t Miss Tonight’s Workshop
Happening Today! “The Aligned Jefa” Workshop at 4PM PST – Tickets Still Available!
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Ashley K. Stoyanov Ojeda
🌿 Spring Clean Your Business Strategy + Get Unstuck
Let’s get clear on what’s actually working—and what needs to go
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Ashley K. Stoyanov Ojeda
The Jefa in Training Circle is still here — and growing. And we’d love for you to join us.
We’re not just growing businesses. We’re growing visibility, confidence, and legacy.
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Ashley K. Stoyanov Ojeda
Bienvenidos to AUTÉNTICA — the podcast I’ve been quietly working on
Representation. Purpose. Real conversations. Finally in your ears.
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Ashley K. Stoyanov Ojeda
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© 2025 Ashley K. Stoyanov Ojeda
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