You're invited to a fireside chat with editor + journalist Mirtle Peña Calderón
She'll be giving us the chisme on best PR pitching practices - just in time for Hispanic Heritage Month 😍
Have you ever wanted to have some Q+A time with an editor + journalist that has amplified the stories of the Latine community in mitu, People en Español + more?
On August 6th, you can!
Familia, I’d love to invite you to join The Jefa in Training Circle at a special event next week with our very own resident storyteller and writing coach, Mirtle Peña Calderón.
During this special fireside chat, she’s bringing over a decade of experience in journalism to to provide invaluable insights and practical advice for anyone looking to elevate their storytelling and pitching skills - just in time to maximize media opportunities during Hispanic Heritage Month.
Mirtle will be answering questions about:
Common Mistakes in Pitching to Editors:
Learn about the most common mistakes writers make when pitching to editors of major publications. Mirtle will offer her seasoned advice on how to avoid these pitfalls and ensure your pitches stand out in a crowded inbox.
Best Tips for Pitching Success:
Gain access to Mirtle's top tips for crafting compelling pitches that capture the attention of editors and get published. From understanding editorial calendars to tailoring your pitch to fit the publication's voice, Mirtle will cover it all.
Get actionable advice through:
A Live Pitch Workshop:
Experience a live pitch workshop where Mirtle will review and critique pitches on the spot. Participants will have the opportunity to see firsthand what makes a pitch effective and how to refine their own pitches for maximum impact.
Examples of Great Pitches:
Mirtle will provide concrete examples of successful pitches, including listicles, op-eds, and interview requests. Learn the key components that make these pitches work and how you can apply these principles to your own writing.
Who Should Attend:
Aspiring and established writers looking to improve their pitching skills
PR professionals seeking insights on how to get their stories published
Entrepreneurs and creatives wanting to gain media attention
Anyone interested in leveraging Hispanic Heritage Month to share their unique stories
The event will be recorded.
This Fireside Chat is hosted by The Jefa in Training Circle:
The Jefa in Training Circle is a dynamic membership community empowering Latina entrepreneurs through educational workshops, business strategy sessions, resources + more, led by Ashley K. Stoyanov Ojeda, bestselling author of the Spanglish business book, Jefa in Training.
Looking to join our comunidad and get access to these events and other Latina experts? Membership is 30% off until August 15th. Join us now!
The JIT Circle puts on these events to support our members on their business journey and to help educate our community.
Events are FREE for members. Ticketed for friends.
For questions about this event or The Jefa in Training Circle, respond back to this email!
I look forward to seeing you all!
xx