Hola familia,
As we approach the mid-year mark, I’d love to share what’s been on my mind lately.
This year has been the most challenging year in business for me due to what has seemed like a series of complexities in my personal life - all proving that no matter how much you think you have control over some aspects of your life, all you actually have control over is how you react to them.
As I get ready to conduct my mid-year assessment, I’m finding that the most important prep work I need to do before I can revamp any strategies, is to ground myself.
If you’re finding yourself in the same boat, here’s what has been helping me lately:
Building my schedule around my life:
By swapping my client call hours around on certain days, I am able to manage my time so that I can do things that bring me joy like going for a walk, swim or meeting up with friends for a class.
Understanding my stress and sleep:
I finally got on the Oura Ring bandwagon and I have no regrets. It’s only been a month and I have been more active, resting better and overall feeling more centered. The more we learn, the more we can make changes.
Taking information breaks:
As someone who is consistently consuming content, to stay informed, to keep up with trends, researching for clients, etc. this was a hard one for me but a total gamechanger - even if it’s just for the weekend. Having no cell service last weekend while camping allowed me to feel a sense of calm that I hadn’t in a long time.
Mini-meditations:
I love my Oura Ring app for this but there are also some great ones on YouTube. Whenever I start to tightness in my body and overwhelmed, I take some deep breaths and turn on my fave 9 min “Insight And Creativity” session. If you’re looking for a longer one on YouTube, I love this one.
How To Revamp Your Business Growth Strategy
Over the next four weeks I’ll be giving you some questions to ask yourself so that you can build your growth strategy for the rest of the year.
As always, we’re going to start by analyzing our current situation - specifically for our first step, we are going to start with what some might find the most challenging.
First Step: Deep Dive On Your Finances
I know, not super fun, but extremely necessary. Log-in to your bank account or open your accounting software - let’s get started.
Start by answering the following:
Have I met my financial goals monthly?
If yes, how will I sustain this or have my goals changed?
If not, how can I make a plan to get there? Do I have the tools and knowledge I need or do I need to outsource?
If I didn’t have financial goals, how can I set myself up to create them for the rest of the year?
Where is my money going?
Taking a look at our business expenses for subscriptions and one-off expenses can give us a better idea of things that have been giving us a return on our investment or not. It’s also possible that our needs change and what was working for us a few months ago, no longer serves us and it’s okay to unsubscribe or stop paying for certain services.
Where is my money coming from?
Am I relying too much on one single revenue stream?
Do I have the capacity to add additional revenue streams and do I know what those are?
Do I have additional revenue streams that aren’t being used to their maximum potential and how can I change this?
Are there any revenue streams that are costing me more than they are earning? If so, is it time to re-evaluate this?
Once you’ve answered these, you can start analyzing and making plans for other parts of your business like operations, marketing, etc. We will be continuing to dive into those in the next few weeks - so stay tuned!
Looking for additional support?
THE JEFA IN TRAINING CIRCLE IS NOW ACCEPTING APPLICATIONS!
If you've ever wanted to be surrounded by a community of like-minded Latina changemakers to help you take your business to the next level - now's your chance to grow through a combination of:
monthly 1 on 1 time with your new business strategist
workshops with guest experts
brainstorming masterminds
+ more!\
LIMITED SLIDING SCALE SPOTS ARE AVAILABLE. APPLY ASAP TO BE CONSIDERED.
Not sure how we can work together? Book a Visioning Session to see if we are a good fit!
Want to start with a one-off strategy session?
I have 4 spots available in July. Book yours here.
Until next time,
xx